Converse is defined by you. Chucks are a literal and metaphorical blank canvas. And stories are what give them meaning. No one can write the stories for you. You have to earn stories. We set out to use the power of the Converse brand to inspire people to earn stories and challenge the barriers that prevent people from living a life worth telling.

Introducing “Walk With No Shame,” a campaign that invites people to live life unabashedly and earn their stories. The creative idea was used as spec work under the “All The Stories Are True” platform. 

We created a series of t-shirts featuring outrageous, original and honest stories collected from real people. 

We took people’s real stories via twitter and hijacked the #NoShame hashtag to create wild postings.